Growth

Google Ads for Consultative Sales: Driving Appointments, Not Just Clicks

Standard Google Ads playbooks don't work when your goal is a booked consultation, not a purchase. This guide covers campaign structure, bidding, and landing pages built for high-ticket consultative sales.

By Daniel Snell Updated June 15, 2025 10 min read

This guide is in progress. It will cover campaign architecture for consultation-based businesses, landing page strategy for appointment booking, and how to measure ROAS when the sale happens offline.

Coming soon

This deep-dive is almost ready.

We're finishing up the full article. Subscribe to get it delivered as soon as it's published.

No spam. Just the article when it's ready. Unsubscribe anytime.

Want to talk now instead of waiting?

We're the team behind this research. If your product company needs help with this topic now, let's talk.