Most CRM implementations stall or fail because they're built around the software, not the sales process. This guide covers how to pick, architect, and launch a CRM that fits how product companies actually sell.
This guide is in progress. It will cover CRM selection criteria for product companies, implementation planning, data migration, and how to structure pipelines for consultative and configure-to-order sales.
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A practical guide to CPQ software for product companies. What configure price quote means, how major platforms compare, and when building custom CPQ makes more sense than buying enterprise software.
Your data lives in six different tools and nobody trusts the reports. This guide covers how to centralize ecommerce, CRM, marketing, and fulfillment data into a single source of truth.
Not every business needs an AI agent. This guide covers where voice and chat agents create real value for product companies, and where they don't.
We're the team behind this research. If your product company needs help with this topic now, let's talk.
